Since the old topic is closed, I'll post this here:

Just got this from Jeremy Neuman aka Ettinghaus:

"Hello all - as of 7 June Penguin will be on hiatus from SL. Thanks everyone for your interest. You can keep up to date with news from Penguin Books at The Penguin Blog (http://thepenguinblog.typepad.com) or the Penguin Books facebook page.

Enjoy your first and second lives"

I never really thought it was a viable venue for marketing Penguin products. I'm guessing that in a year they'll be sending out a notice to their Facebook "friends" that they are taking a hiatus from their Facebook activities.